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Showcase 02 · Product communication

Fissler
From CAD to film.

For Fissler's new Amazon storefront, manufacturer data becomes real-time models, AI-assisted product films and images. One product, two production paths and one shared product base.

Client
Fissler
Agency
OTBT comms
Use
New Amazon storefront
Services
CAD to GLB, real-time review, AI film
  1. 01Production path
  2. 02Real-time model
  3. 03Imagery
  4. 04Control
  5. 05Films
  6. 06System

01 · Production path

Two workstreams, one product base.

Using the Vitaquick Premium pressure cooker (22 cm, 6 l) as an example, we document how manufacturer data becomes a real-time model and how controlled templates for AI images, clips and the edit are derived from it. The CAD master is the geometric base for both paths. Loops back are part of quality control.

A · GLB and real-time model

  1. A1Rhino / CADCheck the manufacturer assembly, keep parts and scale.
  2. A2TessellateConvert NURBS surfaces into suitable triangle meshes.
  3. A3Blender / MaterialWork out stainless steel, plastics, UVs, logos and scale.
  4. A4CAD correctionDerive the base profile in Rhino and remesh it selectively.
  5. A5Textures / bakeRelief, roughness and contact shadows back into Blender.
  6. A6Realtime / GLBExport, validator and visual review in the browser.

B · Trailer and edit

  1. B1Script / imagesDevelop messages, sequence and first visuals.
  2. B2Blender templatesBuild kitchen, product, cameras and details from CAD.
  3. B3KI / LookGenerate storyboard images with a concrete geometric reference.
  4. B4Feedback / RevisionRefine handles, hands, perspective and food again.
  5. B5Dreamina / MagnificImages as references, turned into motion and clips.
  6. B6Premiere / FilmSelection, timing, text, logo, music and export.

02 · Real-time model

From engineering to real time.

Rhino keeps the product shape under control, Blender handles materials, textures and the output scene. Lid, top handle, fixed lower handle, helper handle and pot body remain separate parts. Where early mesh reductions damaged surfaces, we re-tessellated in Rhino instead of covering it up.

Blender render of the Vitaquick Premium on a ceramic hob, from manufacturer CAD
Blender render · from manufacturer CAD
Base view of the pressure cooker with embossing
Base render V8 · Embossing as texture4.096 × 4.096 px Bake
Screenshot of the 3D Production Review in the browser: pressure cooker 22 cm, 6 l with product library and technical data
3D Production Review · Real-time viewer in the browser14 of 50 products set up
197.688
triangles in the delivered GLB
19,56 MB
GLB file size
0 / 0
validator errors and warnings
0,55 mm
measured maximum relief depth of the base embossing

Real time · rotate in the browser

Vitaquick Premium pressure cooker · 22 cm · 6 l

Drag to rotate · scroll or pinch to zoom

Triangles
197.688
Download size
12,5 MB
Lighting
Dark studio, Khronos PBR Neutral
Source
Manufacturer CAD, materials in Blender

For the website, the Vitaquick and Original-Profi textures are stored as WebP. The geometry is unchanged. Open the full 3D Production Review

03 · Imagery

Story first, then imagery.

The briefing defines messages and actions. References keep kitchen, cook and dish consistent across all shots: a dark kitchen with a ceramic hob, an oven in the background, window light from the left and believable stainless steel reflections.

Continuity is a concrete requirement too. Potatoes at the bottom, carrots and parsnips in the steamer insert. What is in the pot does not appear again on the board.

AI look visual: Vitaquick Premium on the ceramic hob of a dark kitchen
AI look visual · Look and set
Reference sheet of the cook with dark top and apron in six views
Reference · one cook

04 · Control

CAD template, AI image, control.

The correction path, shown on the inside of the lid: instead of just prompting differently, the CAD geometry provides an unambiguous shape reference. Early scene guides fix space, size and camera; for critical details the original parts are decisive.

  1. Early AI stage: lid underside wrongly shown as a perforated sieve
    1Early AI stage

    The underside of the lid looks like a perforated sieve, handle and lid merge.

  2. Blender template from CAD with the real inside of the lid
    2Blender from CAD

    The real inside of the lid with defined valve areas. The lid handle moves with the lid.

  3. Revised visual: hand opening the lid, vegetables in the steamer insert
    3Revised visual

    CAD geometry as reference, kitchen and light as look. Hand contact, framing and vegetables are checked as well.

Close-up: hand on the handle, lock indicator red
Close V5 · Indicator red, lid in place
Close-up: handles aligned, lock indicator green
Close V5 · Indicator green, handles aligned

05 · Films

Three products, three films.

The edit combines selected AI shots, clear product information, logo and sound into one continuous film. Text and logo are set in Premiere. The clips are made with Dreamina Seedance 2.5, Magnific and Kling, depending on what each shot needs.

Vitaquick Premium pressure cooker · 6 L

0:30 min

Product, ingredients, locking, cooking indicator, cooking time and result in six chapters.

Catania stainless steel frying pan · Ø 28 cm

0:31 min

High-heat searing, a Thermic base for even heat and finishing in the oven up to 230 °C. Available in 24 and 28 cm.

Original-Profi frying pan

0:30 min

Material, base and cooking surface in detail, in the same dark kitchen.

06 · Result

What remains: a reusable system.

Geometry, look and action are documented separately, so individual shots can be revised in a targeted way and further products in the range can be built on the same base.

Result visual: three plates with chicken breast, potatoes, carrots and parsnips, the pressure cooker in the background
Result visual · Three plates, low camera, product in the background
  • Original CAD and Blender master remain the 3D base.
  • Storyboard, render guides, visuals and prompts are versioned.
  • Real-time models, films and images for the Amazon storefront from one source.

Showcases

More projects

Selected work by interiorsphere in creative direction, hybrid film production and interactive brand worlds.

Showcase 01

Hyundai IONIQ 3

Dealer event and product training: creative direction, event design and film.

Showcase 02

Fissler

From CAD to film: real-time models and AI product films for Amazon.

Coming soon

Product design, 3D-printed prototypes, UX and interactive visuals for a small wearable and its app. Details soon.

Kontakt

Let's talk about your project

Michael Kratzer, interiorsphere · Sulzbeckstr. 14, 80689 München · 0171-4023327

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